The Koreans presented the unexpected Santa Cruz concept back in 2015 and since then they have repeatedly refused it, and then returned to its discussion. Transformed during this time and the essence of the pickup: according to rumors, from a light car for outdoor activities with advanced functionality Santa Cruz turned into a classic "workhorse" – but this is not accurate.
Now Hyundai claim that the novelty will combine the traditional attributes of a compact practical crossover with the versatility of a pickup truck, and will be focused on Millennials who prefer an active lifestyle. Thus, the idea of creating a classic frame truck, the company can be said to have discarded (but not for good), and the serial Santa Cruz will receive a load-bearing body. Rumor has it that all-wheel drive will come as standard.
And Hyundai is going to produce it at the plant in Alabama, where it is planned to invest $ 410 million. The choice of the place of production is explained by the fact that the Koreans regard the United States as one of the main markets for the future novelty.
However, to wait for the end of the protracted history will be quite a long time: according to the plan, production will begin only in 2021. By that time, the plant will re-equip the production line of bodies and thoroughly expand the staff. The main competitor pickup Hyundai should be similar in concept Honda Ridgeline.